||CRACK IT is the NC3Rs response to the changing environment in the biosciences. The aim is to accelerate the availability of technologies which will deliver i) measurable 3Rs impacts, ii) new marketable products and iii) more efficient business processes.
The pharmaceutical, chemical and consumer products industries are increasingly outsourcing research, collaborating pre-competitively to reduce attrition and open to novel approaches to reduce animal use. Greater knowledge of the limitations of the animal models, for example, the lack of translation of findings in animals to humans has led to an urgent need for more predictive, human-relevant systems for efficacy and safety research. Often, industry seeks solutions to this challenge from the academic and SME sectors.
CRACK IT has been developed with two parts, CRACK IT Challenges and CRACK IT Solutions, to maximise both scientific and commercial benefits of new and emerging technologies.